Of all the places to open a business, why Nashville? Our community is very passionate about embracing an eco-friendly lifestyle and supporting Mayor Karl Dean’s green initiatives. We share that passion and are thrilled to call Nashville home.
How did you finance your venture? Self-financed.
Did you have an “ah-ha” moment? Two years ago, my daughter developed asthma. One of the first problems I attacked was ridding my home of excess dust, allergens and any toxic chemicals that left residue. I switched my home over to non-bleach, non-chlorine “green” products and became so meticulous in my detox efforts that a friend suggested I offer a green-clean tune-up to others in the Nashville area. I cleaned a few homes in the neighborhood, and the response was overwhelming.
What was your start-up cost? $6,000.
Describe your business model: BrightHouse uses only natural, biodegradable, non-toxic, child and animal friendly cleaning solutions. Instead of throwaway paper towels, surfaces are wiped using micro-fiber products, which can be recycled. Vacuums are equipped with five-stage HEPA filtration which improves air quality while in use. In addition to its health-conscious, eco-friendly cleaning, BrightHouse includes five-star turn-down service with complimentary organic chocolates, tea and aromatherapy. Personal service and communication have been key elements in the company’s success.
Describe your primary market: Most of our clients reside in the Green Hills, Belle Meade and Forest Hills areas. In addition to Davidson County, we also service Williamson County.
Do you have prior experience as an entrepreneur? Previously, I worked in the banking industry. In addition, my husband, who previously worked as the manager of a 30,000-square-foot Nashville estate, helped me establish BrightHouse’s cleaning routine and luxury amenity offerings.
Nashville Business Journal: Nashville Brighthouse Open for Business
Address: 115 Penn Warren Drive, Suite 200, Brentwood 37215
Phone: (615) 285-3311
How long business been open: Six months
Projected first-year revenue: $145,000
Number of years you’ve lived in Nashville: 1